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Free Framework
The Desired Brand Effect Starter Framework
A condensed, do-it-this-weekend version of Tracy Matthews' framework for building a jewelry brand customers seek out, so your marketing has a foundation. Tactics come after that.
What's inside
- ·The three pillars of a desired brand
- ·How to define a dream client you can actually market to
- ·Positioning that justifies premium pricing
- ·A worksheet to put it to work this week
Best for: Brands that feel like a best-kept secret.